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SonomaWebWorks
Social Media Management

Consistent posting that keeps your business visible, without eating your week.

Social media works for local businesses when it is consistent and stops working the moment it is not. The hard part was never the ideas. It is posting every week for a year while also running the business.

We publish three core posts a week and adapt them across your platforms. Standard covers two platforms, Growth expands to four. You pick which ones from Instagram, Facebook, LinkedIn, Reddit, X, TikTok, YouTube Shorts, Threads, and Pinterest, based on where your customers actually spend time rather than where the trend pieces say to be.

For local businesses, social serves a specific purpose. It is proof of life. Someone who found you through search and is deciding whether to call will often check your Instagram or Facebook first. A feed that went quiet fourteen months ago answers a question you did not want asked. An active one closes the loop.

You get a monthly written report covering both social and web performance, so you can see what is landing rather than guessing.

Service area

Where we do this work.

We serve businesses across Sonoma and Mendocino counties. Each of these has its own page covering what local search looks like there.

FAQ

Social Media Management questions

Which platforms should my business be on?
For most Sonoma and Mendocino County businesses it is Instagram and Facebook, because that is where local customers are and because both feed into Google Business Profile visibility. Trades and B2B services often do better with LinkedIn in the mix. Restaurants and anything visual lean Instagram. We recommend based on your customers rather than a default.
Do you write the posts or do I?
We write them. You supply photos when you have them, and we handle the rest. Owners who want to review before publishing can, and most stop wanting to after the first month or two.
Does social media actually help local search?
Indirectly, and the effect is real. Active social profiles reinforce the consistency signals Google reads about your business, drive branded search, and give people who are deciding whether to trust you something current to look at. It is a supporting channel rather than the main one.

Want to know where you actually stand?

Send us your URL. We run it through Lighthouse, SEO scans, and a Google Business Profile check, then email you a plain-English report within 24 hours. No pitch attached.